Web and Social Media Design and Management
As the Vice President of Marketing for Alpha Phi I am responsible for the design and execution for all social media channels. To design and create the channels I first start by brainstorming what brand Alpha Phi is going for. I then plan out my social media calendar so that the images coincide with each other and best represent the brand. I always try to ensure consistency throughout the platforms. To create Alpha Phi's website I used WIX and I also am proficient in Squarespace.
I created facebook cover photos for the chapter to post on Facebook when the Tumblr is updated six times a year. Click the arrows to scroll through some of my past cover photos. Some of them have similar typography and I offered those as options to choose which members liked best and wanted as their cover photo. I found that having variation increased the interest and interaction with social media platforms.
Here are two logo variations to keep the Alpha Phi brand consistent through all Social Media platforms