Charlotte feldman
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Star Car

Star Car

 

I was hired to create this mockup of a Macy’s “Star Car” for a class project. They wanted me to make them a pop up shop in a trailer for their marketing campaign is called "Macy's on the move" and the individual truck is called the "star car." They also wanted me to incorporate their social media tags for the Macy’s on the move campaign. I used Adobe Photoshop to make the renderings as well as Adobe Illustrator for the logo and some of the elements on the trucks.

 
 
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Option 1

This is the first option that I created for them. I wanted this trailer to have a vintage and retro vibe.

 
 
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Option 2

This is the second option which has a modern feel and appearance